Sheridan Smith

Finalist

Sheridan Smith 
Vice President of Marketing and Communications 
Visit Tyler

Bachelor of Business Administration

Sheridan Smith, a Bullard, Texas native, holds a BBA in Marketing and a minor in graphic design from UT Tyler. Previously, as Marketing Director at Chick-fil-A, she elevated the marketing department's impact, doubling social media engagement and making Broadway Crossing one of the top-performing stores.

Currently, as Vice President of Marketing and Communications at Visit Tyler, Smith promotes Tyler as a premier destination. Her focus includes the 2024 April Solar Eclipse, anticipating a 4x population increase. Beyond her professional role, she shares her passion for interior decorating and home improvement on social media @agirlandapaintbrush. 

 

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